February 22, 2012
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Consulting Services

Consulting Services – Areas of Expertise for long-term consulting or in-service training.

1.  Building a Marketing System that produces
- Oversight of Marketing team
- Planning and implementing marketing strategies for short and long term goals
- If you don’t have clients you don’t have a job
- Personal Development Coaching

2. Developing and Maintaining Business Relationships
- How to create a mutual, beneficial, reoccurring relationship
- Getting your clinicians involved
- Contact Relationship Management
- Asking for the business
- How to choose and work a conference
- Relation marketing

3. Lead generation and capturing leads
- Consumer vs. Professional Referral bases

4. Brand development and brand management
- Tailoring your business to your audience

5. Overall Marketing Return of Investment (ROI)
- Turning marketing into admissions

6. Understanding your marketing mediums – radio, print, television, internet
- Best Practices
- Organic vs. Paid internet search
- Producing quality materials that work

7. Target marketing
- Mining your data
- Who What Where When?

8. Admissions systems
- Finding the emotional needs of your caller
- Rapport building
- Increasing your close rate
- Maximizing your call
- Call Monitoring

9.  Digital Public Relations
-Search Engine Optimization
-Social Media Strategy
-Blogging
-Press Release
-Content Optimization
-Contact Managing
-E-newsletter development
-Organic search Campaign Management
-Adwords Campaign Management

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